Last weekend my friend and I Staged a vacation house in the mountains. It has been for sale for several months. The price is attractive and in keeping with the neighborhood/economy. It is being shown fairly regularly. But it is not moving.
Feedback from potential buyers was that the Great Room was too small.
And, it is a very tiny Great Room. Worse, it was cluttered. Tiny pictures decorated the walls. A big rug reduced the visual space on the floor. Numerous chairs covered valuable floor space. Decorative things hung here, there, and everywhere. The end result was a tiny GR looked and felt positively minuscule. When we saw it, we did not blame buyers for being scared away.
It took us about seven hours to address the whole house. But, Staging the GR took under an hour: remove the hanging decorative items, remove the tiny pictures, replace them with a big, & simple wall hanging I made, store the chairs where renters could easily find them but they would not be distracting to buyers, move the rug and the large coffee table to other rooms, put in a smaller coffee table my friend brought.
When we were done, we were very pleased. The GR is still small - nothing short of renovation will change that. But, the GR looked and felt much larger, more open, updated, and welcoming.
Now, we watch to see how the Staging impacts the next showings. This is most exciting!
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